Observed

Doug Stern's blog about business writing and marketing strategy
Subscribe

The Seven Deadly Sins of Marketing Professional Services Online

May 23, 2010 By: Doug Stern Category: Communication, Customer satisfaction, Editing, Videos, Writing

Selling intangibles is hard work. A lot of architects, lawyers and other professional service providers have Web sites that make it even harder.

This clip outlines seven common weaknesses of such sites and offers suggested remedies. It’s based on an article originally published by MarketingProfs.com.

Share