Here’s a clip offering six best practices for proposal writing. Let me know (doug@doug-stern.com) if you’d like a sample proposal I wrote.
For more info, go to http://xrl.us/WritingGreatProposals to read the article on which this clip was based.
There are a lot of business development advisors who’ll tell you not to touch an RFP with a 10-foot rusty pole.
The legendary David Maister was such an expert. He’d say something along the lines of “Why put your limited time and other precious resources into something so imponderable while there are perfectly good existing clients on whom to lavish your attention?”
I agree, to a point. As much as I’d like to, I can’t spend every waking hour on clients. I choose to read, think, play, eat, swim, rest, socialize and do other non-client things. (more…)
